How to Break Your Laziest Social Media Habits

BLOG.HOOTSUITE.COM — I was housesitting for a friend recently and vacuumed her entire apartment with the click of a button. The magical robot vacuum got to work, and I went to get a cup of coffee. I pressed the button on her single-serve machine, and within seconds had a perfectly brewed cup of joe. I got cozy on the couch, grabbed the remote, and turned on the TV.

The How-To: A Guide To Creating Your Personal Brand

ENTREPRENEUR.COM — Imagine yourself as a living brand. What makes you unique or different from everyone else? What are the keywords that come to mind when people speak about you when you are not in the room? What do you want to be known for? How are you adding value to the world? Your personal brand is basically a sum total of every aspect of your personality and communication.

4 Instagram Analytics Tools for Your Business

BLOG.HOOTSUITE.COM — If you’re on a first date, nothing will impress your romantic interest more than your Instagram Analytics expertise. Okay, maybe not, but if you’re running social media for a brand, Instagram analytics is something you’re going to need to pay attention to. You put a lot of time and effort into your Instagram strategy, and want to see where these efforts are paying off.

9 Marketing Tips to Increase Your Instagram Followers

BLOG.HOOTSUITE.COM — If you ask any social media marketer what their number one Instagram question or concern is, the majority will say it’s how to get more followers. While many users will say that they don’t care about how many Instagram followers they have, it’s a simple fact that the bigger audience you have, the more people and potential customers you are able to reach.

10 Social Media Apps You Should Be Using in 2016 (But Probably Aren’t)

BLOG.HOOTSUITE.COM — A few months ago, one of my best friends asked “Hey, have you ever heard of this rapper named Drake?” I had, indeed, heard of “this rapper named Drake,” a Grammy Award winner who has had 14 hits on Billboard’s Hot 100 Chart at one time—surpassing previous record-holders, The Beatles. I could see…

How to Break Your Laziest Social Media Habits

BLOG.HOOTSUITE.COM — I was housesitting for a friend recently and vacuumed her entire apartment with the click of a button. The magical robot vacuum got to work, and I went to get a cup of coffee. I pressed the button on her single-serve machine, and within seconds had a perfectly brewed cup of joe. I got cozy on the couch, grabbed the remote, and turned on the TV.

5 Things Your Brand Isn’t Doing on LinkedIn (But Should Be)

BLOG.HOOTSUITE.COM — Unlike a lot of social networks, LinkedIn didn’t start out as the cool kid on the block. Case in point: my dad got an account before me. I remember him telling me excitedly, “You can connect with classmates and list your work experience!” Sounds thrilling Dad, I’ll jump right on that. But then something changed.