Blog

With over 37 years of experience in marketing, I’ve learned a lot.  Here are some things I’d like to share with you!

By Tamara Behun

DO YOU HAVE A CONTENT MARKETING MINDSET?

CONTENT MARKETING MINDSET Content marketing is not new. The ideas have been around for decades. At this point, no business

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DOES YOUR BRAND WORK FOR YOUR COMPANY?

IS YOUR BRAND BASED ON STRATEGY? Marketing is more likely to succeed when it’s based on a strategy. Your brand

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AGENCY or IN-HOUSE MARKETING

Is it better to do your marketing in-house or hire a marketing agency? Typically, two factors come into play when

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SALES PROSPECTING MISTAKES!

Prospecting is tough work!  But what if you’re spending all of that time and energy and not hitting the mark?

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The Importantce of an Email Marketing Plan

Email marketing is the backbone of any email strategy, and a solid email marketing plan is necessary to support it.

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Marketing 2025!

So, what did we learn about Marketing in 2024?  A lot!  Here is a breakdown of some things to consider

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Do You Have a CTA?

So…what exactly is a Call-to-Action (CTA)?  It’s a way to get noticed!  It’s a prompt that encourages your audience to take

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Social Selling Stats You Should Know!

Social selling is a great opportunity to naturally engage prospective buyers through social media. Here are just a few social

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Content Marketing Tips

Content marketing is not new. The ideas have been around for decades. At this point, no business professional is unfamiliar

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Powerful Referral Strategies

Love them or hate them, referrals are one of the most crucial components of a successful inbound sales strategy. In

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Habits of Successful Prospectors

Well-executed prospecting is central to virtually every successful sales engagement. It sets a tone — giving you the momentum and

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Social Selling Tips

Social media has become a crucial part of the sales world, especially considering that high-performing salespeople are 12% more likely

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