Social media has become a crucial part of the sales world, especially considering that high-performing salespeople are 12% more likely to use social media when selling. As social selling skills are becoming a need-to-have, we asked sales experts for their best social selling tips you can apply to better leverage your social media presence to connect with […]
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Social selling might’ve once looked like a fad, but it can’t be ignored anymore, especially since high-performing salespeople are 12% more likely to use social media when selling. How are these salespeople managing to be so effective, you ask? For one, they’re meeting audiences where they already are — and, more often than not, they’re on
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Sales is a dynamic field, and 2023 really put that to the test. Buyer expectations are evolving, and salespeople need to react to these shifts. As we begin 2024, there are a host of new and emerging sales challenges that salespeople have to account for. Here are FIVE of the main concerns salespeople will face in
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Whether you’re a small business owner who looks after marketing yourself or you manage the marketing team within your company, knowing how to utilize LinkedIn for business and marketing is key to optimizing your platform. Here are some suggestions you need to get your company’s LinkedIn presence started and optimize it for your business goals. Setup Your
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The difference between average salespeople and good ones is staggering. Average reps hit their quota —most of the time — while good ones don’t just consistently hit, they have blow-out months and quarters. Good reps earn their prospects’ admiration, loyalty, and referrals. They skillfully handle objections and preemptively surface concerns to make them disappear. If
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What is a Marketing Mix? The marketing mix refers to the actions a company takes to market its product(s) and/or service(s). Typically, it acts as a framework for breaking down the four key components of marketing — product, price, place, and promotion.The marketing mix helps companies organize their marketing initiatives by task and department for
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Are You Using Email Marketing?As a small business, email marketing is one of your most important ways to build relationships and attract new customers.While digital marketers today put a lot of time and effort into creating multi-channel marketing campaigns, no other marketing channel holds as much reliability and credibility as email. Email is the powerhouse
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Why is Business Slow Right Now?Your sales department can be experiencing slow business for a variety of reasons. Some of these factors can be weathered through, and some require more inventive solutions. If you can predict the periods of slow business, you can prepare accordingly. However, even if you can’t predict when you’ll experience slow
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It’s always a good idea to keep your website fresh and updated! That’s why I look for any reason to add some new images and content that will make your site stand out! Here are a couple great ideas: Update your Website with Fall ThemesOne of the simplest ways to promote your business during Fall
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As a growing business, the last thing you want is to be guilty of web design mistakes when launching an online presence.A professional website is a requirement for gaining new customers, establishing credibility and fostering client relationships.Ideally, the most effective websites provide:an optimal user-friendly experience,a steady flow of targeted leads,and of course, ongoing sales!1. A Lack
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